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Home2023-01-24T10:16:18-07:00

ABOUT

Quality is largely an attitude.
If we insist on it in every small thing, it will permeate everything we do.
— Joseph Müller-Brockmann

Graphic design is communication, pure and simple. It is a powerful visual statement about who you are and what you can do. With a graphic design career spanning over 15 years, and clients including Fortune 500 and international corporations, I know how to amplify your message with creativity, clarity, and quality.

I create brands, and products for brands, to stunningly and effectively convey your purpose. My work ranges from front end website design and art direction, to brand identity, to high-level professional print materials. I specialize in customized Request for Proposals and corporate presentation materials, bringing the mundane Word document to a whole new level. Consequently, every RFP book I designed was part of a winning bid for my clients.

Acting as part of your team, I strive for precise and elegant design that gets results.

it all starts with a great idea

Expertise

combined with open communication + planning

Identity

Design is the silent ambassador of your brand.
— Paul Rand

A simple image can hold so much power. When a logo is successful, it communicates the philosophy, purpose, and goals of your business in a single glance. In doing so, it evokes integrity and inspires trust.

My approach to designing brand identities is to first, listen. I work closely with my clients to make sure their brand embodies the qualities they want the world to see. The outcome is an aesthetically striking identity that will grab attention; and a clear, powerful message that will be remembered.

My identity work ranges from single logos, to creating an entire identity system for all communications; or anywhere in between.

Eve is a delight to work with. I have seen her quickly understand organizations and develop a look / brand / feel to logos and materials that represents not only what we are now, but what we can be in the future. I highly recommend her work!

— Claudia Murphy,
Principal, Claudia Murphy Consulting

Over the last 6 years Eve Vrla Design has put together an identity package for my firm, added a creative and professional touch to my RFP responses and report. I can always count on her to be available to quickly turn a product around.

— Mark Barnes,
Principal Barnes & Associates
creating the perfect layout + typography

Proposal Books

There are three responses to a piece of design.
Yes, no and Wow! Wow is the one to aim for.
— Milton Glaser

Corporate presentations are my specialty. From small meeting presentations to complete Request for Proposal packages, my aim is to go beyond expectation and get to “wow.” With this approach, every one of my RFP clients was awarded their project in highly competitive national and international competitions. This includes a $500 million development project and work for a Fortune 500 company.

I give my clients an edge by creating proposals that stand out. They are beautiful yet practical. Striking bound books with heavy stock, impactful covers, color printing, illustrations, and fold-out pages of critical information make a positive impression. Organizing elements such as tab systems, color coded navigation, and bold charts and graphs create clarity and convey a powerful statement of competency in the eyes of the grantor.

No matter the size of the project, I apply the same philosophy of getting to wow and getting an edge.

I engaged the services of Eve Vrla Design for two major projects involving competitive presentations for real estate development services… In both cases, my team was selected over strong competitors, and Ms. Vrla’s outstanding design and packaging efforts deserve a large measure of the credit.

It is important to emphasize several aspects of Ms. Vrla’s approach that allow me to recommend her enthusiastically and without reservation. First, she is very adept at the kind of personal “hand-holding” that anxious clients often need. Second, her performance is so reliable… that I can only describe her as “heroic”. Third, Eve’s artistic flexibility allows her to create fresh and tailored design solutions for each assignment.

And finally, the work is gasp-out-loud beautiful in every way. Eve Vrla Design is a resource I recommend with the highest and most sincere praise.

— Joseph F. Pitchford,
Managing Director of Development, Crescent Real Estate, LLC

We received the fabulous Presentation Portfolio for the ASU project….The project is indeed an important development for the university and for higher education in general. We sincerely appreciate your demonstrated commitment to excellence, and most of all your important role in winning the project for the design team.

— William D. Kendall,
Kendall / Heaton Associates Architects & Planners
selecting a striking color palette

Print

But I find that for myself, without exception, the more I deal with the work
as something that is my own, as something that is personal, the more successful it is.
— Marian Bantjes

My design education and training was highly influenced by Swiss International Style and methodology. I work with these design principles in mind, even when the result doesn’t look particularly “Swiss”. That is, I approach every project by first doing research and gathering insights about the project, then translating what I find into a complete design system unique to that project. The result is visual beauty, consistency, clarity, and an effective message.

I have helped large corporations and individual professionals project their company’s brand, ideas, and products with power and positivity.

Our division at ARAMARK managed 14 national park properties and retained a large advertising agency to handle the large amount of sales collateral, retail material, park signage and national advertising. When they couldn’t keep up with the volume of work, we turned to Eve Vrla Design for all our design and production work. She not only delivered on-time and on-budget, but she brought a level of creative expertise that was unparalleled by the agency we were using.

— Patrick Servino,
Marketing Manager, ARAMARK Parks & Resorts Division
(Fortune 500 Company)
combined with skill + sophistication
all while being mindful of your resources

CONTACT

If you have a great idea, or just a question, let’s talk.

[email protected]
602 277 9545

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